Three Essential Qualities You Should Look in a Business Strategist

The job of a business strategist is very demanding job. Leaders of companies come up with innovative concepts and strategies to grow and be more successful. Business strategists take these concepts, design viable strategies to implement them in a strategic manner, and finally turn these concepts into reality. It is the duty of business strategists to suggest the best strategy in order to reach the desired business objectives.

Here are three essential qualities you should look for in an effective business strategist.


One who believes in the positive outcome and believes that those with whom he is involved are capable of effectively implement the strategies will likely take on (rather instead of avoiding) an ensuing challenge. A person who is optimistic can confidently and optimistically anticipate the most favorable outcome. If businesses are facing challenging times having a business strategist who is optimistic inspires those who are tasked by the challenge of implementing their actions plans.

An example of an optimistic business strategist is Bradley Fauteux. Brad Fauteux is an environmental advocate with over 16 years of experience in conservation work. He served as the Managing Director of Ontario Parks and the Ministry of Natural Resources.

Good Communication:

If a strategist is unable to communicate his strategy to his team members, they will not get the desired results. The team must be aware of the specifics of how things should be implemented and what kind of result is anticipated. In the absence of proper communication regardless of whether it’s via email or video conferencing, or another method, a strategy won’t yield the desired outcomes. If there are confusion employees will be unable to interpret information according to their best ability. If this happens, it can cause more harm than good. Ineffective communication can slow the process. That’s why a successful strategist must be able to communicate his thoughts clearly and concisely.


Aristotle, a Greek philosopher, and polymath during the Classical period in Ancient Greece once said, “Educating the mind without educating the heart is no education at all.”

The primary trait that is a fundamental component of a good character is having a moral. Honesty, trustworthiness, and acceptance of what is considered to be morally acceptable behavior is an essential method for strategic planners to make sure that the company’s culture will adhere to the strategy and follow their example. Any strategy won’t be able to be successfully implemented by a company culture that doesn’t believe in the leaders who formulated the strategy. Ethics is the rigor that all business strategists need to display.

The process takes time and effort to develop into an effective strategist. It is important to learn from your mistakes and try to develop viable strategies that are based on honesty and dedication. Your team should be guided by a thorough guideline and make sure that your message is across without doubt. Then you’ll be able to take your company to the next stage.