Sportswear now included in day to day clothing selection
Sportswear and soccer shirts are no longer just for playing the game, it’s rapidly becoming a fashion trend that has lots to offer each season.
Whether you are going to buy some groceries, driving the kids to school or practicing your scheduled run, you choose to wear comfortable clothes such as sports or active wear.
Sportswear are now included in everyone’s daily selection of clothing items. Consumers are looking forward to a multifunctional wardrobe.
The willingness to pair sportswear with everyday wardrobe selections has opened sportswear brands up to new audiences and allowed them to diversify into new product areas.
Global manufacturing companies such as Nike, Adidas and Puma launch new sportswear products once every other month.
The manufacturers are continuously trying to launch stylish as well as innovative products to fulfill the need of the consumers.
Casual sportswear encompasses hats, upper garment, under clothing, and skirts, with large number people are including hoodies, yoga pants, tracksuits, as well as other garments openly associated with athletic wear in their everyday clothing choices.
Its well known that cotton absorbs 8% moisture on its weight, while polyester only absorbs 0.3% on it weight.
That’s why sportswear are made of Polyester which has wicking ability to transfer sweat from body and evaporate it easily, while cotton when used absorb sweat which will be retained in garment which may make the garment heavy and unpleasant .
Although synthetic fabrics has majorly been used by manufactures in making sportswear taking the lead in recent years, alternative sustainable and natural fabrics has been growingly used.
The US giant sportswear manufacturer, Nike has introduced Dri-FIT Clothing which is a polyester fabric that transports sweat, heat and moisture away from the skin to the outside of the garment where it evaporates. It helps athletics as well consumers who include sportswear in their every day wardrobe selection feel dry and comfortable.
However, its rival Adidas is also including Dri-FIT lining in its seasonal launch of sportswear that wick away moisture and let consumers feel comfy.
In addition, the German Puma which is one of the go-to brands for sportswear include this type of clothing in its yearly collection. This half sleeve t-shirt that allow for ease of movement and can absorb tons of sweat.
There is Under Armour as well that considered to be one the most sought after sportswear brands that produce garments with Dri-Fit lining with its anti-odour mechanism also protects against sweat-induced chafing and irritation.
One can also find these sweat-free garments at Decathlon store which has row upon row of budget friendly sportswear.
Those who look for comfort, performance and style tends to go for sports and active wear, getting giant brand names to produce affordable fitness gears to sell alongside their basic casual and formalwear collections every season.
Thus, the famous brands are utilising their technical expertise in ensuring that their items offer freedom of movement, help controlling temperature and sweat, give a favorable shape to the body.