Over the last few years, we have seen how online shopping is becoming more and more popular. You can basically buy anything you want online from the comfort of your home and have it delivered to your address.  Other than clothing, electronics, jewelry, and many other things, you can also buy artwork online. 

Buying artwork online has also become quite popular among art lovers. You can grab any piece of artwork of your choice online without much hassle. Buying your favorite piece of artwork online offers plenty of benefits, including convenience, the ability to compare prices, a wide selection of artwork to choose from, and delivery to your doorstep. These benefits are just incredible.

As mentioned above, many people are shifting to online shopping. So as an artist, if you want to thrive in your career and make a living out of it, you need to find ways to sell your biophilic artwork online. In this piece, we give you tips that can help you as a new artist sell your artwork online. Let’s explore them.

• Determine where you want to sell your artwork

First things first, you need to get to know where you want to sell your artwork. When it comes to selling your artwork online, there is a wide range of platforms that artists can use to sell their artwork. For instance, they can opt to create their own website and sell their artwork there.  They can also choose to sell their artwork in online galleries and the marketplace. These online marketplaces are the best platforms because they already have numerous people looking to buy an artwork.

Artists can also sell their artwork on social media platforms, such as Facebook, Instagram, Pinterest, etc. Facebook is the best social media platform because it has the highest number of users. 

• Know your target customers

Once you have determined your ideal place to sell your artwork online, the next crucial thing you need to do is to get to know your target customers. Who are the people who are more likely to buy your artwork? What are their ages and educational background? Are they middle-class or affluent people? You need to gather all the details that you need to know of your target audience. This way, you will be able to create artwork that is more appealing to them. 

• Describe your work

How will people know more details about your artwork if you don’t include a short description of it? Giving a proper description of a piece of art can help persuade customers to buy your piece. So include a line or two describing your artwork and the inspiration behind it.

• Make sure that you sell your artwork at a reasonable price

One of the most common mistakes new artists make when it comes to selling their biophilic artwork online is to exaggerate the prices. If you want to hugely sell your artwork online, you must sell it at a reasonable price. You should not only aim at making profits alone but also gaining customers. 

James Montano